Sopexa, The International Communication Agency 100% dedicated to Food, Drink & Lifestyle
Sopexa is convinced that product and marketing innovation are key contributors for market performance and act as a differentiation factor. That is why Sopexa, an international communication agency 100% dedicated to Food, Drink & Lifestyle is sponsoring Ecotrophelia Europe and supporting the creativity of young European talent.
With 60 years of experience in food & drink, Sopexa anticipates innovations, understands the latest trends and develops high-impact communication strategies along with its clients.
Sopexa is 100% international, based in 24 countries and develops bespoke multi-channel marketing and communications strategies for clients worldwide. Beyond strategic planning, Sopexa runs comprehensive monitoring programmes backed by studies – on sectors, behaviours and trends – carried out in-house by its market intelligence experts in order to identify weak signals, influencers, local food practices and communication trends in the food, drink & lifestyle sector. Market insights that feed the teams who are in charge of Influence, Branding and Shopper Marketing campaigns.